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Stop gym member churn using high-stakes casino retention strategies.

Imagine what could happen if the members you already have become your club's greatest growth opportunity!

Group Fitness Pose

Maximize Your Club's Revenue Potential

See how much your gym could grow by reducing member churn.

1. Discover Assessment

Woman Stretching Pose

We design strategic micro-events and premium experiential giveaways that turn your gym members into lifetime loyalists, and your revenue growing.

How We Can Help

2. Define Strategy

Boxer Wrapping Hands

3. Optimization

Woman Practicing Yoga
Meet the Founder

THE FOUNDER

Blanka Salgado, MBA

Hello mi gente!

 

After 10 years as a marketing strategist building engagement programs for the biggest names in Southern California Casino market, I decided it was time to bring the juicy casino marketing secrets to you.

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TOLA HOUSE is deeply personal to me. The name was inspired by my late mother, Bartola, who taught me the value of being thoughtfully present, leading with warmth & grace, and always cultivating genuine human relationships.

 

That belief shapes how I see fitness: it's never about the gym membership. It's about confidence, belonging, motivation, recognition, and community, all essential parts of being human. 

 

Through experiential micro-events TOLA HOUSE is on a mission to 'humanize brands' one fitness club at a time. 

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